Wigan pubs serving green burger for charity
The extraordinary-looking menu item is being dished up across the borough for Macmillan Cancer Support this month.
The green creation is a partnership between Hungry Horse which runs a large number of food pubs and brewery Greene King.
Everyone who chows down will contribute £1 to the charity’s coffers and ensure it can continue its essential work providing physical, financial and emotional support for those affected by cancer.
The new fund-raising campaign has been launched as Macmillan, like many good causes across the country, has faced an exceedingly bleak 2020 financially due to the coronavirus pandemic.
The charity anticipates a loss of between 35 and 50 per cent of its fund-raising revenue this year which it uses to deliver vital services to people living with cancer and to people working in the NHS.
Greene King has in previous years held a Macmillan May initiative but this is now taking place this month due to Covid-19.
Andy Wilson, managing director for destination food brands at Greene King, said: “It has been a challenging year for Macmillan which is experiencing a fundraising crisis due to Covid-19, so we hope the launch of our new green burger will help provide our guests with a fun way of helping to support the charity at a time of need.
“While it might look slightly unusual, the burger is a delicious way to do your bit for a very important cause.”
Rachel Gascoigne, senior partnerships manager at Macmillan Cancer Support, said: “Our partnership with Greene King is so successful and our sincere thanks go to their customers and team members.
“We are almost entirely reliant on the generosity of our partners and the public.”
A number of pubs in the borough, including the Bay Horse, on Warrington Road, the Venture in Highfield and The Mount in Orrell are offering the fund-raising burger.
Wiganers can tuck in for charity until September 30.