HEINZ BIG Soup, official partner to the Stobart Super League, has launched its first ever rugby league-themed can in celebration of Wigan Warriors full-back, Sam Tomkins, being crowned Super League 2012 Man of Steel.
Heinz has commissioned 2,012 limited edition cans of ‘Beef, Tomkins & Onion’ which will be priced at £1 per can. All proceeds from the sale of the cans will be donated to Joining Jack – a charity which raises money for research into finding a cure for Duchenne Muscular Dystrophy.
Each limited edition can is individually numbered and features an image of the rugby league star from the 2012 Super League season. Can number one has already been purchased and signed by Tomkins himself as a present to Jack Johnson – the child who inspired the creation of the Joining Jack charity after he was diagnosed with the currently untreatable muscle-wasting disease, Duchenne Muscular Dystrophy.
Tomkins was crowned 2012 Man of Steel last Monday in recognition of his dazzling form for Wigan Warriors this season which saw the club end the regular season as Super League leaders. Decided by a secret ballot of every Super League player, the accolade honours the most outstanding player throughout the season. It is the first time Tomkins has won the award having twice previously won the Young Player of the Year award.
Tomkins, who visited Asda Wigan to meet shoppers and help launch the new limited edition can, said: “I met a die-hard Warriors fan last year who told me she’d named her pet dog after me - which I thought was pretty cool - but I never thought I’d ever have my own flavour of soup.
“Despite the agony of Wigan being knocked out in the play-offs, I’ve been very pleased with the team’s performance this year, so for Heinz BIG Soup to have commemorated my achievements in this way is really special.”