WIGAN businesses are being targeted by a new campaign to get folk to give up a life-saving pint of their best blood.
A mobile unit from the National Blood Service is a regular visitor to the DW Stadium, but bosses say that there has been a worrying drop-off in attendancese.
While stocks of blood are not at crisis levels, the service has decided to change tack in the town and is turning its focuses on employers. It has written to firms within a radius of the stadium asking them to encourage staff to do their bit.
The companies themselves are being urged to:
* Host a Blod Donation Awareness Day in their canteens and Blood Service representatives would be delighted to set up a stand one lunchtime;
* Display posters in their offices, on notice boards and in windows as well as leave leaflets for staff and customers to collect; and
* Circulate blood donation enrolment via e-mail to workmates.
Donor relations assistant Stella Kenny said: “We host regular donation sessions at the DW Stadium and have noticed a fall in recent times in the number of people attending to give blood.
“So, to cuonter this, we are looking for the support of local businesses to help us to motivate more of the local community to ‘do something amazing’ and be a local life-saver.”
For further information about the above suggestions and to offer up new ones in which organisations can help, call Stella on 0161 423 4309 or e-mail email@example.com.
The blood donor unit will next be at the DW Stadium on Monday December 20, from 1.30pm to 3.30pm and from 5.30pm to 7.30pm.