Wigan Athletic striker Will Grigg is officially on fire after the famous fan chant bearing his name gatecrashed the Vodafone Top 40 at the weekend.
The song - by DJ Kenno, in association with chart-topping producers Blonde - was only released last Tuesday.
But it quickly shot into the top 10 of the iTunes chart, as well as Amazon and Google Play, after catching the attention of social media.
Despite receiving no national radio airplay - figures which the Vodafone chart take into account - the song secured a highly-creditable debut position of 32 on Sunday evening based purely on download sales.
And with the Euros kicking off this weekend - Grigg and Northern Ireland face Poland in their group opener on Sunday - it’s shaping up to be the anthem of the summer.
The song, which was adapted from the Gala hit ‘Freed From Desire’, came from a Latics terrace tribute to their top goalscorer that was sent viral thanks to superfan Sean Kennedy’s intervention.
Blonde, who’ve had top 20 hits with collaborations with Craig David, Melissa Steel and Alex Newell, agreed to transform it into a proper track with new lyrics sung by Zak Abel.
“The whole thing came about because of a tweet about the chant,” said Jake Manson, who forms one half of Blonde with pal Adam Englefield.
“We thought it was really funny and offered to do an edit. It just spiralled from there really and went crazy.
“We were in the studio with our friend Zac Abel who recorded it.”
Rather than profit from the song, the band and Sean have kindly offered all proceeds to Wigan charity Joseph’s Goal.
“David Sharpe got in touch, and him and Sean Kennedy had the idea to do it as a charity release for Joseph’s Goal,” Jake added.
“We feel the chant belongs to the club so we aren’t looking for profit at all, so we thought it was a great idea.
“We thought it would be a great idea to get the fans involved with the lyrics and then obviously raise as much money as we can.”
The song also reached No.76 on the Radio 1 chart last Friday - and No.22 on pure downloads - despite being on sale for less than half of the week.